Pricing
Every business has different goals, systems and starting points. The prices below provide a clear starting point. After your free consultation, you will receive a written proposal explaining the scope, timeline, deliverables, exclusions and final price before work begins.
One-time projects
Built for owner-run service businesses — spas, salons, photographers, event services — that need a professional, mobile-friendly website and a clear way for customers to get in touch. Each package is sized by how much your customers need to see before they call or book.
For a new business, or a single core service, that needs one clear and credible page explaining what you offer, with an easy way for customers to get in touch.
For a business with a full service menu, such as treatments, session types, or packages, that deserves its own page instead of a crowded home page.
For an established business, adding the About and Gallery or Testimonials pages customers check before they book.
Don’t have your text ready? Professional copywriting is available as an add-on, starting at $100 per page. Extra pages, online booking, and payments can be added to any package: see the add-ons and integrations below.
Starting prices reflect the minimum investment for the listed base scope. Final pricing depends on project requirements, functionality, content, integrations, timeline, and other agreed services. Third-party costs such as advertising spend, premium software, domains, hosting, photography, or platform fees are not included unless specifically stated in your proposal.
Gen Digital Marketing does not guarantee rankings, lead volume or revenue.
Every package includes a mobile-friendly design and a contact form. The differences are the number of pages, the SEO setup, analytics, and how many revision rounds are included. On a phone, swipe the table sideways to see all three packages.
| What’s included | One-Page Launch Starting at $500 | Three-Page Starter Starting at $750 | Five-Page Small-Business Starting at $1,000 |
|---|---|---|---|
| Pages | One scrolling page, up to five sections | Three pages | Five pages |
| Home page | |||
| Services page | |||
| About page | |||
| Gallery or Testimonials page | |||
| Contact page | Contact section | ||
| Mobile-friendly design | |||
| Contact form | |||
| Phone and social-media links | On the Contact page | On the Contact page | |
| SEO setup | Basic SEO title and description | Basic on-page SEO | Basic on-page SEO |
| Google Analytics connection | |||
| Revision rounds | 1 | 1 | 2 |
| Content supplied by you | Finalized text, logo and images | Finalized text, logo and images | Finalized text, logo and images |
Our website work is documented, not just described. After we rebuilt Gen Spa’s website, its homepage went from 60 to 92 for mobile performance and from 89 to 100 for accessibility in Google PageSpeed Insights (after-test dated ).
Request a Free Consultation Read the Gen Spa case study How we design and build websitesAdd-ons
Some extend a starter package, such as an extra page or professional copywriting. Others work as projects on their own — a landing page, an audit, a Business Profile setup, or an article.
Additional website page Another service, location, or FAQ page, designed to match the rest of your site.
Starting at $150 per page
Professional copywriting We write the page for you: your services, answers, and next steps in plain language.
Starting at $100 per page
Landing page A focused page for one service, offer, or season, such as a holiday gift-card offer or a wedding-season package, with a single clear next step.
Starting at $350
Website and marketing audit Goes deeper than the free consultation: your website, Google Business Profile, and search presence reviewed in writing, with each fix ranked by priority.
Starting at $495
Google Business Profile setup or optimization Categories, services, hours, photos, and links set up or cleaned up within Google’s guidelines. Google decides verification.
Starting at $650
SEO-focused article A researched article that answers a real customer question, structured for search and linked to your services.
Starting at $350 per article
Prefer ongoing help to a one-time project?
Compare the monthly plans Google Business Profile management SEO and local SEO servicesCombining several add-ons, or adding them to a package? We price everything together in one written proposal.
Request a Custom QuoteBooking, payments, and automation
For when your website needs to do more than inform: take bookings, accept payments, capture leads, and follow up automatically. Each feature is priced separately from website design and scoped around the tools you use.
Booking-system integration Connect the booking tool you already use, so customers can book from your website.
Starting at $350
Advanced booking setup A more involved setup — for example, several services, staff calendars, or locations.
Starting at $750
Online-payment integration Take deposits or payments on your website through a payment provider you choose.
Starting at $350
CRM setup and integration A customer database (CRM) that saves every website inquiry with its details, so you can see who asked, what they asked for, and whether anyone replied.
Starting at $750
Basic automation One automated workflow, such as an instant reply to new inquiries or a follow-up reminder.
Starting at $500 per workflow
Advanced automation system Several connected workflows across your forms, CRM, email, and booking tools.
Starting at $1,500
Email-marketing setup An email-marketing platform set up and connected to sign-up forms on your website.
Starting at $500
Ecommerce website system Sell products, gift cards, or packages online, with product pages, a cart, and checkout.
Starting at $1,500
Membership website system Members-only pages or content, with customer sign-up and login.
Starting at $1,500
Client portal A private, logged-in area where your clients find their documents, forms, or updates.
Starting at $1,500
Final pricing depends on the project’s complexity, number of products, users, integrations, workflows and required customization. Website design, third-party software, premium plugins, transaction fees and subscription costs are separate unless specifically included in the written proposal.
Tell us which booking, payment, CRM, or email tools you use today, and we’ll scope the work around them.
Request a Custom QuoteAfter launch
Websites rarely break all at once. An update clashes with a plugin, a contact form stops delivering, or a link leads nowhere — and the first sign is often a quiet week with no inquiries.
Managed Website Care is a monthly check on those weak points, so a broken form shows up in a routine test instead of in missed inquiries. It’s a good fit if:
Not on WordPress? Ask on your free consultation what upkeep your platform needs.
Why small-business websites score poorly on mobile PageSpeedFor WordPress websites that need to stay current, secure, and working between bigger projects.
Unused update time does not carry forward. Major changes, redesigns and new pages require a separate quote.
Monthly plans
Ongoing work on your search visibility, Google Business Profile, and content, for businesses that want steady attention rather than one-off projects. Each plan builds on the one before it, and every month ends with a report on what was done.
For a business with a solid website that needs regular work on local search and its Google Business Profile.
For a business that is being found and wants more of those visits to become inquiries and bookings.
For a business that wants its website, marketing, and customer follow-up run together as one connected system instead of separate projects.
Advertising costs are separate and are not included in any plan. Software, subscriptions and third-party tools are billed separately. Exact monthly deliverables are agreed in writing before work begins.
Plans carry a short minimum commitment, because search and content work needs time to build. Your written proposal sets out the minimum term and notice period, with no automatic long-term lock-in. Only need one part? Customized SEO campaigns are available by custom quote, and ongoing Google Business Profile management by custom monthly quote.
Request a Custom QuoteWant to see what the monthly work involves?
How our SEO and local SEO work is done What Business Profile management covers See the SEO, content, and performance work for Gen SpaCreative production
Personalized songs and celebration videos for the moments that matter, and music and video that give a business a memorable voice. Each one is shaped around your story, your ideas, and the style you love.
All prices shown are starting prices. Your final price depends on the scope of your project.
Your story, names and message, set to music.
Starting at $99 per song
Your photos, clips and memories, set to music.
Starting at $149 per video
A personalized song and video, created together.
Starting at $225
A recognizable sound for your brand.
Starting at $199
Short promotional videos for Facebook, Instagram Reels, TikTok and YouTube Shorts.
Request a Custom Quote
Proposal, payment, and ownership
The ground rules for every project, in plain language — so there are no surprises between your first call and launch day.
The order is always the same: free consultation, written proposal, your approval, then work. The proposal lists every deliverable, plus the exclusions, the timeline, and the final price. Ask questions or request changes first; you pay nothing, and no work starts, until you approve it.
A 50% initial payment is required before work begins. The remaining 50% is due after final approval and before the website is publicly launched. Additional work outside the approved scope requires written approval and an additional quote.
Website-design pricing does not include domain registration, website hosting, premium plugins, paid software or third-party subscriptions. These costs are purchased and owned directly by the client. Gen Digital Marketing will assist with setup and configuration and may be added as a collaborator.
The client always owns their domain and business content, and owns the completed website after full payment. Gen Digital Marketing retains ownership of its internal templates, processes and reusable systems. Third-party themes, plugins, fonts, photographs and software remain subject to their respective licenses.
Your proposal sets out the timeline for your project. Project timelines depend on the client providing required text, photographs, logos, approvals and account access on time.
Gen Digital Marketing does not guarantee specific search rankings, lead volume or revenue results.
Questions
Have a pricing question that isn’t covered here? Ask it on your free consultation, or email Info@gendigitalmarketing.com. We reply within one business day.
Because projects that start from the same package rarely end up the same size. A starting price is the package exactly as described, built with your finished text, logo, and images, so you can judge fit before we talk. Extra pages, copywriting, and integrations add to it, and each addition is listed in your written proposal before any work begins. Once you approve that proposal, any change to the scope or price needs your written approval first.
Domain registration, website hosting, premium plugins, paid software, advertising costs, and third-party subscriptions are separate unless your written proposal specifically includes them. You purchase and own those accounts directly, and we help with setup and configuration. Copywriting, extra pages, and features such as online booking or payments are priced as add-ons.
Website projects are paid in two parts. A 50% initial payment is required before work begins, and the remaining 50% is due after final approval and before the website is publicly launched. Any work outside the approved scope needs your written approval and an additional quote first. Managed Website Care and the monthly plans are priced per month, and their payment terms are set out in your written proposal before work begins.
You do. Your domain and business content are always yours, your hosting and software accounts are yours from the start, and the completed website is yours after full payment. We keep ownership of our internal templates, processes, and reusable systems, and third-party themes, plugins, fonts, photographs, and software remain subject to their own licenses.
It depends on the package and on how quickly content and decisions come together. A one-page site with finished text and images has fewer steps than a five-page site that also needs copywriting. Your written proposal sets out the timeline, which depends on you providing the required text, photographs, logos, approvals, and account access on time.
Yes. You can launch with the package that fits today and add pages, copywriting, booking, payments, or website care later. Additional pages are available, starting at $150 each, and every addition is quoted in writing before work starts.
No. Gen Digital Marketing does not guarantee rankings, lead volume or revenue. Search engines and your customers make those decisions. What we commit to is the work itself: the scope, deliverables, and reporting agreed in writing before the project starts.
Free consultation
Start with a free consultation. We will learn about your business, explain what is included and recommend the most appropriate package.
